Senior Marketing Manager

Job at Prometheum

$145k-190k

Remote

Full time

About Us:

- Since its founding in 2017, Prometheum has leveraged its deep expertise in securities law, blockchain and trading to create a compliant ecosystem for digital asset securities that enables all investors to seamlessly invest in digital assets securities. Prometheum has relied on its strong diverse team to build the tools to service digital asset securities. To date, Prometheum has built multiple broker-dealers traversing novel areas and a large technology stack (intersecting trading, blockchain, compliance, etc.). We continue to grow and are looking for hardworking hungry individuals that can contribute to our already great fintech company culture as we traverse new and exciting areas that require a thirst for solving complicated problems.

Role:

-Senior Marketing Manager, Institutional - Full Time W2

Salary Range:

-$145,000 - $190,000

Location:

-Fully Remote (USA)

Overview:

-This role will deliver impactful, strategic and innovative marketing programs to facilitate customer engagement and revenue growth across our institutional business. We are seeking a growth-minded B2B marketer with experience in crypto and/or financial services to help implement our marketing strategy across web, email, social, ads, and events. The ideal candidate will have a good understanding of the digital asset and blockchain space. This role is remote (United States) and reports directly to the Chief Marketing Officer.

Responsibilities:

  • Develop and execute a cohesive marketing strategy across brand awareness, paid and earned media, and lead generation to accelerate Prometheum’s institutional sales pipeline
  • Execute and optimize search ads, paid social ads, newsletter sponsorships, and display ads.
  • Work with our creative and content team to develop compelling lead generation content
  • Spearhead the development of marketing collateral to support the institutional team’s sales and marketing initiatives.
  • Work with the marketing team to rapidly and iteratively test messaging and improve campaign conversion rates
  • Interact closely with the sales team to develop and deliver on the marketing strategies defined for the institutional line of business
  • Identify key events that Prometheum should attend and lead event marketing efforts
  • Build strong relationships with partners, vendors, and internal stakeholders

Qualifications:

  • 7+ years experience in B2B marketing at a financial services/fintech company
  • Experience marketing crypto, digital asset, or blockchain products and services
  • Analytical skills to help track, measure and interpret success/strategy of marketing programs.
  • Experience leading event marketing initiatives
  • Ability to adapt in a fast-paced, dynamic business environment with diverse priorities
  • Outstanding written and verbal communication skills, including proofreading and editing
  • Strong interpersonal skills with an ability to work well with senior management
  • Strong understanding of the U.S. financial markets
  • Experience with CRM tools (Salesforce, Hubspot, etc) is a plus
  • Nice to have: experience working in a regulated industry

Benefits:

  • Competitive salary based on experience
  • Excellent benefits including:- Health, Vision & Dental Insurance

Prometheum is an equal opportunity employer.

Company: Prometheum

Skills: marketing managermarketingnon techsenior

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