Social Media Wizard - Mexico

Mexico, Mexico City /Marketing – Marketing /Full-time: Remote

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Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.

Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?

Binance is looking for a seasoned Social Media Specialist to join our Mexico team. You will be taking ownership of multiple official social media channels, managing content strategy, and quality, and measuring and analyzing different campaigns to give data-driven recommendations to improve future performance. You have a keen interest in crypto and blockchain-related subjects to keep yourself updated on market trends and news.

Responsibilities:

• Be a part of the central social media team, contributing to the main Binance accounts on each platform
• Produce high-quality, engaging, original content that can be used cross-platform
• Own and operate multiple official social media and signal channels, as well as the content strategy/output and results for each
• Drive effective and creative social media campaigns, working cross-functionally with design, content, performance marketing, product, and other teams
• Measure, report, and analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations to improve future performance
• Innovate and implement test-and-learn strategies along with delivering results
• Analyze the social media landscape to supply actionable insight (in real-time) to both the social and marketing team with hot topics, breaking news, sentiment/market observations
• Engage and build communities through one-on-one as well as one-to-many conversations
• Have fun!
• Behance brochure/personal blog or TikTok is a plus

Requirements:

• Keen sense and understanding of the crypto market in general
• A meme connoisseur
• Demonstrates a clear and concise >
• 2+ years of experience in digital marketing or social media related roles
• Strong knowledge of Reddit and the cryptocurrency sub-communities there
• Well-versed with Twitter,  Facebook, YouTube
• Bonus if familiar with Twitch, Clubhouse, Discord, Telegram channels
• Strong sense of responsibility and resistance to stress. Self-motivated and results-oriented
• Fluent English language and Spanish
• Remote and startup experience is a plus

Working at Binance

•Do something meaningful; Be a part of the future of financial technology and the no.1 company in the industry

• Fast-moving, challenging, and unique business problems

•International work environment and flat organization

•Great career development opportunities in a growing company

•Possibility for relocation and international transfers mid-career

•Competitive salary

• Flexible working hours, Casual work attire