The Company

Minterest is a decentralized borrowing and lending platform built on blockchain to provide a fair and equal financial ecosystem for all. It rewards long-term liquidity providers with industry leading yields, and aims to disrupt traditional liquidation processes in DeFi. With its emphasis on the best interests of its users, Minterest is designed to take sector leadership and to redefine finance.

The Culture

At Minterest, our culture is all about empowering people to flourish and deliver extraordinary outcomes. We are consultative, inclusive, and enable people to contribute while fostering a safe environment for our team to perform their best. We value people who can ask for help, admit mistakes, and make sure they only happen once. While we're not perfect, we focus on being real, making impactful progress, and learning fast.

The Role

As a Social Media Manager at Minterest Labs, you will be responsible for developing and executing a social media marketing strategy to promote our DeFi lending protocol to a wide range of audiences. You will be the primary point of contact for our social media channels and will work closely with influencers to create and publish engaging content that drives awareness, engagement, and conversions.

Tasks

• Develop and execute a social media marketing strategy to promote Minterest Labs
• Manage and grow our social media channels at Minterest Labs by creating and publishing high-quality, engaging content
• Collaborate with influencers to create and publish sponsored content that showcases the value of our protocol and inspires action from potential users and investors
• Monitor and analyze the performance of our social media campaigns at Minterest Labs to inform future strategy and optimization efforts
• Use data and analytics to make data-driven decisions about the direction and focus of our social media marketing efforts at Minterest Labs

Requirements

• 3+ years of professional experience in social media marketing, preferably in the DeFi or financial technology space
• Strong understanding of social media platforms, performance benchmarks, and best practices
• Experience working with influencers and creating sponsored content
• Excellent communication and collaboration skills
• Native English speaker or level C1 proficiency
• Strong analytical and data-driven decision-making skills
• Experience with social media management tools and analytics platforms
• Ability to relocate and work at the Minterest Labs HQ in Tallinn, Estonia is a big advantage

Benefits

We offer

• a dynamic and fast-paced work environment with opportunities for professional growth and development
• You will be joining a talented and supportive team of professionals, and we offer a competitive salary

If you are a talented and passionate writer with a track record of producing high-quality content, we encourage you to apply for this exciting opportunity.