About the job

Who we are:

NFTrade - the first decentralized multi-chain NFT marketplace, one of the top NFT marketplaces worldwide. Top chains - Binance, Avalanche, and Polygon.

We are looking for:

An experienced and self-driven Head of Marketing to lead all aspects of marketing and strategy development. You should have a real passion for NFTs and hands-on startup experience, bringing a brand to the mainstream. This role will focus on brand, PR, community-driven growth, and performance marketing.

Responsibilities:

• Defining, building, and scaling marketing strategy to deliver on all key company and product objectives
• Developing NFTrade brand and presence, identifying and capitalizing on opportunities to differentiate and establish a winning value proposition in the market
• Building and maintaining relationships with key collaborators, working with them on promotional activities, content creation, and other opportunities.
• Providing in-depth analysis measuring the success of campaigns/tools developing KPIs, and communicating results to relevant stakeholders.
• Analyzing consumer behavior and defining target customer personas while finding new ways to connect with target audiences across each of our key product verticals
• Community management and analysis

Qualifications:

• Blockchain/NFT understanding - mandatory
• 4+ years in digital marketing, at least 2 years in the Blockchain/NFT field
• On top of all trends in the market
• Up to speed with current marketing techniques and best practices
• Excellent multitasking and project management skills
• Strong verbal and written communication skills in English
• Hands-on and with a “can-do” attitude.