Director of Public Relations

Job at OKX



Full time

Who We Are:

OKX is a world-leading cryptocurrency trading platform, providing advanced financial services to traders globally by using blockchain technology. OKX provides hundreds of coins & futures trading pairs to help traders to optimize their strategy. We believe blockchain technology will eliminate barriers to transactions, increase the efficiency of transactions across society, and eventually have a significant impact on the global economy. We strive to make innovative achievements that change the world and never stop improving our customer experience.

At OKX, we believe our future is reshaped with technology. Founded in 2017, OKX is one of the world’s leading cryptocurrency spot and derivatives exchanges. OKX innovatively adopted blockchain technology to reshape the financial ecosystem by offering some of the most diverse and sophisticated products, solutions, and trading tools on the market. Trusted by more than 20 million users in over 180 regions globally, OKX strives to provide an engaging platform that empowers every individual to explore the world of crypto. In addition to its world-class DeFi exchange, OKX serves its users with OKX Insights, a research arm that is at the cutting edge of the latest trends in the cryptocurrency industry. With its extensive range of crypto products and services, and unwavering commitment to innovation, OKX vision is a world of financial access backed by blockchain and the power of decentralized finance.

We invest in our people as much as we invest in technology. We are united by our engaging culture, here we win as a team, embrace changes, and do the right thing. We are committed to creating a friendly, rewarding and diverse environment for OKers. It doesn’t matter where you come from, here everyone feels valued, respected and has the same opportunities to develop and thrive — we want to bring out the best in you.

About the role:We are looking for a Director of PR to develop and implement effective PR strategies in the Europe / Middle East regions. Our vision is to prove that cryptocurrency can be the basis for financial inclusion and economic stimulus and moves beyond crypto as a speculative asset.Reporting to the Global Head of Communications, this leadership role will be responsible for developing and driving our external PR strategies. You must have a deep understanding of multi-stakeholder marketing and PR across B2B and B2C frameworks and have a passion to learn the niche market of cryptocurrency and blockchain technology.

What you'll be doing:

  • Responsible for the growth and overall effectiveness of agency PR efforts
  • Develop and implement effective/creative strategic PR plans utilizing cutting-edge methods
  • Strategic planning and execution of nationwide PR campaigns and support global initiatives
  • “Sweat” sponsorship opportunity and brand assets to drive coverage volume
  • Create opportunities to place stories in all types of media, from traditional to digital to influencers
  • Drive coverage volume
  • Responsible for implementation of all PR initiatives for select accounts including technical and creative writing, pitching and follow-up
  • Cultivate and maintain relationships with media and influential professionals
  • Arrange interviews and press releases to promote our clients and their products/services
  • Ensure brand consistency in all efforts
  • Track and influence media coverage

What We Look For in You:

  • Bachelor’s degree in marketing, Communications, Journalism related fields
  • 12+ years' prior PR and Communications experience with exposure in the financial or financial technology related industries – crypto experience strongly preferred
  • Team management experience
  • Proven work experience and success in a senior public relations role – a mix of agency and in house is ideal
  • Solid experience creating and executing successful national PR campaigns resulting in high volumes of media coverage
  • Deep media contacts across business, financial, crypto trade and TV
  • Experience with investment and financial communications
  • Fluent in English, other languages a strong advantage
  • An entrepreneurial attitude and a love of crypto
  • Flexible and agile working >

Company: OKX

Skills: marketing non tech executive blockchain crypto

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