Content Marketing Manager

Job at Foundation



Full time

At Foundation, we are laying the groundwork for web3—the next generation of the internet full of limitless possibilities. In web3, your creativity is valued and your digital objects belong to you. We aim to put power directly back into the hands of those who create online. Why? We believe this is how the internet should just work. Our team is made up of individuals who share that vision. Together, we’re unlocking the full potential of an internet based on new values of ownership and decentralization.

Our mission is to build the most powerful tools for the most creative people in the world. Everything from the smart contracts powering Foundation, to the design that our community interacts with daily, takes into consideration how our collective actions impact people. New technology requires creativity, and web3 is uncharted. Foundation leads. Come join us.

The Team

As Content Marketing Manager, you’ll collaborate with our multi-disciplinary team, to craft the narrative of Foundation. You’ll be embedded closely within our worldwide creative community, unearthing stories that resonate outwards and inspire the next wave of creators to join us. You’ll join our Marketing team to partner with a team of creatives that are collectively working to define Foundation as the premier destination for creators, collectors, and curators in web3. 

The Role

  • Develop and manage a comprehensive content marketing and social media strategy that supports our goals and connects the narrative across multiple platforms, including long-form content, social, and brand marketing 
  • Produce high-quality content, including but not limited to blog posts, case studies, articles, and social media posts, ensuring all content is on-brand, consistent in >
  • Create a content and social media calendar that addresses short-term promotional campaigns and long-term brand building
  • Oversee and manage our profiles on Instagram, Twitter, and Discord, including engaging with users and followers, responding to queries, and fostering a strong community presence
  • Track content and social media performance metrics, such as engagement, leads, and conversion rates, adjusting strategies based on performance analytics, industry trends, and audience feedback
  • Collaborate closely with internal teams including Product, Brand Design, and Partnerships to share stories that will resonate with our international community in meaningful ways

Who You Are

  • 4+ years of experience in content marketing - including copywriting and social media management - with a proven track record of increasing brand awareness and social engagement
  • Experience as a copywriter with a portfolio of work that demonstrates exceptional writing skills
  • Proven understanding of the social landscape, platform best practices, and a clear grasp of consumers’ social media habits; you have experience with social analytics and reporting
  • Experience collaborating with designers; you understand that impactful creative work comes through workshopping ideas to the fullest 
  • Ability to take esoteric, technical subjects and transform them into insightful and emotionally resonant stories for others to learn from 
  • Curious mindset and ardent learner; you are interested in actively exploring the world of web3 and enjoy becoming an expert in niche subjects
  • Highly effective communicator, interpersonally and in writing

Targeted Base Salary Range: $130,000 - $160,000

Company: Foundation

Skills: marketing manager content marketing marketing non tech crypto

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